Joe Fresh Cream Lipstick: Rose

Wednesday, May 11, 2016

One of the brands that I've been really curious about is Joe Fresh. Joe Fresh is a designer that creates really affordable clothing. It's got a makeup line for a while now but I think things have been repackaged and redistributed. It's readily available in Shoppers Drug Mart (Canadian drugstore) yet there's hardly any information on it. The item that intrigues me the most are the lip products. I think you should know by now that I'm a huge lip junkie. I practically hoard products of the same color.

$10 CAD

Although I've only picked up one colour, I was actually really impress with the beautiful color range of lipsticks. Most of the colors were very elegant yet unique. The tones and shades were wearable yet distinctive. The color I chose is Rose it's a soft, muted pink. It really appealed to me because I'm currently looking for a soft, nudey, cool - medium dusky pink. On my lips, it's really just like my lip color but slightly muted out. One of the other colors that I've got my eye on is Scarlett - a purply burgundy. Rose is a MLBB (My Lips But Better) shade. I used to not understand this term or why people were so drawn to colors that look similar to their lips. It wasn't until I started to really get into nudes that I find myself unconsciously looking for shades that are similar to my own lip color. That's the best way to find the perfect nude - something within the same tones as your natural lips. Rose also makes a great base for gradation lips!

The formula of this lipstick is unlike anything I've tried so far. Although it's a cream type, it's practically matte on my lips. I feel that the formula is quite unique because although it doesn't tug on the lips, it doesn't glide either and neither is it moisturizing nor drying. It's got a rather good grip on my lips where if I were to press them together, the lipstick doesn't smudge, smear, or travel (it still transfer though). So think of it as a very creamy matte.

The scent is really hard to detect in this lipstick. I'd say it's like a powdery vanilla with a smidgeon of mint. Unless you're sniffing your own lips, it's practically unnoticeable. It's unlike anything I've smelt before.

Although my lips are naturally quite pigmented, this lipstick is pretty opaque! It covers my lips well but feels very light. Like I've mentioned before, it does rub off onto cups but it fades pretty evenly. Seeing how similar it is to my lip color, it's really hard for me to see if there's still anything on my lips unless I wipe it with a napkin. After the lipstick wears off, my lips feel fine which is amazing. These days, it's been really dry and cold here so not having chap lips after wearing lipstick all day is amazing.

I really like this lipstick. It's the shade I've been eyeballing everywhere yet was right underneath my own nose. If you're close to a Shoppers Drugmart, definitely check them out. Some of the bigger stores have tester. I'm curious to try more items from Joe Fresh.


  1. This looks so pretty on you! I'm so jealous too of your full lips haha

  2. Your lips are so pretty! I've never heard of Joe Fresh and don't think we have that in the states. :/ It looks like a beautiful shade especially on you!

    1. Thanks! It's one of my favorite shades now because I don't have anything like it. Joe Fresh is Canadian which feels really odd as most brands we have here are from the states.

  3. Gorgeous shade! I've tried a couple of Joe Fresh makeup products and I'm a big fan of their blush!


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